Fashionably Fitfat

📰 Muns: A Puerto Rico-Based Jewelry Brand With 'Less is More' Designs {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: HQ:  Puerto Rico Founders:  Bianca and Paola Muns Social: Instagram Category: Jewelry E-comm: munsthebrand.com Price Range:  $29-$350 Hero Product: Memoir Mother Pearl Ring ($208), Aura Mother Pearl Earrings ($198), Momento Earrings ($258) Stockists: Anthropologie PR Representation: Myra Joloya How to get in touch: info@munsthebrand.com Origin Story In 2015, the sisters and co-founders, Bianca and Paola Muns, came together with a shared vision to create high-quality, distinctive designs rooted in the philosophy of "less is more." They began by buying and selling pieces and later moved on to designing their own handmade jewelry line, Muns. They soon built an environmentally conscious brand grounded in quality, longevity and purpose. As a Latin woman-owned small business, Muns is comm...

📰 The 7 Biggest Trends We Saw at Miami Swim Week {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: Miami Beach just spent the better part of a week doing what it does best: turning every pool deck, hotel lobby and patch of sand into a runway. Paraiso Miami Swim Week wrapped its 22nd edition with more than 100 brands activating across South Beach — from heavy hitters like Monday Swimwear, Oséree, Luli Fama and Oh Polly; to It-girl Australian label Fae, which made its Swim Week debut. The week opened with the second annual Swimwear Icons Hall of Fame (SIHOF) Honors Night, hosted by Camille Kostek and co-chaired by Monday Swimwear's Natasha Oakley and Devin Brugman. It honored photographer Ellen von Unwerth, model and entrepreneur Leomie Anderson, Chromat founder Bex McCharen and designer Melissa Odabash. From there, it was a blur. The newly reimagined Delano Miami Beach anchored a chunk of the programming (a von Unwerth...

📰 Smood Beauty: A 'Fun' and 'Gentle' Acne-Prone Skin-Care Brand {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: HQ:  Los Angeles, CA Founder:  Andrew Lau Social: Instagram / TikTok Category: Skin Care E-comm: smoodbeauty.com Price Range:  $24-$46 Hero Product: Problem Solver Gel-Cream Moisturizer ($38) Stockists: LGBTQ Outpost How to get in touch: hello@smoodbeauty.com Origin Story Smood Beauty started because Founder Andrew Lau spent over 10 years dealing with acne-prone, sensitive skin and feeling like skin care was either too harsh, too boring or made for skin that wasn't his. He wanted products that could actually support his skin without stripping it, irritating it or making breakouts worse. A lot of acne-focused products felt aggressive, while a lot of "gentle" products felt like they didn't do enough. Smood was born somewhere in the middle. Inspired by Korean skin care and hi...

📰 Viral Vintage Dealer The NY Archive Goes IRL With NYC Shop {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: Gianna Corvino founded The NY Archive on a leap of faith. The 26-year-old entrepreneur and vintage reseller, whose online following is more than 50,000-strong, has found fans in Anne Hathaway, Sabrina Carpenter and Tate McRae with her collection of pre-loved designer pumps. Corvino started The NY Archive as a side hustle in 2023, launching the company out of her childhood bedroom. Once she planned on pursuing it full-time, she quit her job at a start-up; but when it couldn’t pay out the equity she’d been promised, Corvino knew that she had to take matters into her own hands.  Gianna Corvino Photo: Courtesy of The NY Collective “I had gotten into debt strategically with the hopes that, by...

📰 Side Eye NYC: A New York-Based Luxury Eyewear Brand {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: HQ:  New York, NY Founders:  Leila Merz and Athina Rickmers Social: Instagram Category: Eyewear E-comm: sideeye.com Price Range:  $290 - $330 Hero Product: 223 Butler St ($290) PR Representation: Redgert How to get in touch: info@sideeye.com Origin Story Founded by two friends who met during their first day of the MBA at Columbia Business School in New York, Side Eye was created in response to an eyewear industry often driven by inflated markups and superficial branding. Side Eye combines refined New York design with exceptional Italian craftsmanship, working exclusively with independent family-run factories in Italy. Every frame is handcrafted with a focus on quality, longevity and timeless design rather than trend-driven consumption. The brand also brings a more personal and intentional perspective to luxury . Each ...

📰 This Emerging SPF Brand Is Making Mineral Sunscreen 'Sexy' {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: Before diving into the fast-paced world of beauty entrepreneurship, Alexandra Spunt and Franchesca Hashim met as co-workers at Everlane. Spunt, the "sustainable" fashion brand's co-founder, and Hashim, who headed its marketing team, bonded over "clean" skin-care discussions and identified a gap in the sun-care market for mineral SPF that was actually enjoyable to use. "Alex and I weren't necessarily itching to become entrepreneurs," Hashim tells Fashionista. "It just started from a conversation that would not end where we were like, 'Why is [mineral sunscreen] so bad? Why can't I find something? Why do I, being a Black woman, have to make a sacrifice to get a 'cleaner' product?'" With the shared goal of revamping the mineral sun-care categ...