Fashionably Fitfat

📰 Getting Into Beauty Retail Is Difficult — Staying There Is Even Harder {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: For years, getting into a major beauty retailer was treated as the ultimate marker of legitimacy for emerging brands in the industry. A Sephora, Ulta Beauty or national mass-market launch could transform an emerging label into an industry success story almost overnight. Today, the prestige of that placement remains in many ways, but the impact of it has changed. A prominent retail partnership is no longer a finish line; rather, it’s a starting point, a high-stakes test of whether a brand can finance inventory, absorb tighter margins, satisfy compliance requirements, fund marketing and keep customers coming back once launch-day excitement fades. Retailers want more than a strong product. They also expect differentiation, an engaged community, reliable fulfillment and a plan for sustained sell-thr...

📰 Weekly Drop Watch: Sézane, Thom Browne x Bose, Ilia and More {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making. For our  Weekly Drop Watch  column, Fashionista scours the market to curate the most noteworthy releases from our favorite fashion and beauty brands. Keep scrolling for this week’s highlights. Fashion Launches Sézane Unveils Knitwear ‘Gallery’ Sézane unveiled “The Knitwear Gallery” this week, building on the foundation of knits for which the brand has become known. “First imagined in Paris, The Knitwear Gallery is a floor-to-ceiling installation now found across Sézane Appartements worldwide, transforming the brand’s knitwear offering into a visual study of color, texture and shape,” per a press release. It features the brand...

📰 Koukla: A Greek-Inspired Lip Butter Brand {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: HQ:  Long Island, NY Founder:  Christina Efstathiadis Social: Instagram / TikTok Category: Lip Care E-comm: shopkoukla.com Price Range:  $18 Hero Product: Coco Craze ($18) PR Representation: In-house How to get in touch: info@shopkoukla.com Origin Story Koukla is a Greek-inspired lip butter brand rooted in the beauty of strength, and built on the idea that beauty should feel as good as it looks. Inspired by the discipline and resilience of Spartan design, symbolized by the helmet in the Koukla logo, each product is created with purpose. Thoughtfully developed and designed, Koukla delivers luxury lip care for everyday wear. In Greek, “koukla” is a term of endearment meaning “doll” or “beautiful girl.” It is used affectionately in Greek culture to compliment someone...

📰 How To Make It as a Fashion Photographer {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: Fashion photography — a space defined by glossy magazine covers, dreamy advertising campaigns and designer-filled editorials — has never required a formal degree. (Just look to Steven Meisel’s storied photography career, achieved with only a background in fashion illustration from Parsons.) In an age when a camera sits in everyone’s pocket, and an Instagram post can get more traction than a magazine spread, the field is more saturated than ever. Now, getting into the industry is no longer the hard part — standing out is. Ahead, Fashionista asked four fashion photographers what it really takes to make it in this competitive field. You Don’t Need Credentials or the ‘Right’ Gear “Every Worry Melts Away.” San Francisco, 2019 Photo: Thalía Gochez Lyrie Wang , whose...

📰 Stylist Alicia Lombardini Is Seeking a Part-Time Junior Styling Assistant ASAP in NYC {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: Sponsored Story Stylist Alicia Lombardini is seeking a part-time Junior Styling Assistant ASAP to join her team in New York City. This is a hands-on support role and a great opportunity for someone looking to further their experience in celebrity, editorial and personal styling. Candidates will see and learn a lot, but must be comfortable working in a fast-paced environment and be extremely organized. Must have previous market and styling assistant experience. Available to start ASAP. Candidates must be available 2–3 days per week and should be responsible, proactive and detail-oriented. The ideal candidate has a strong interest in styling, fashion market research, and discovering new and emerging designers. Responsibilities include assisting with sample pulls and returns,...

📰 Unlike His Met Exhibit, John Galliano’s Zara Collab Has Come to Fruition {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: Weeks after the Metropolitan Museum of Art’s Costume Institute canceled its planned John Galliano exhibit for 2027, the infamous designer has successfully brought a different project to fruition: his debut Zara collection. Launching Thursday, “Vol. 1” of his two-year partnership includes outerwear, dresses, tees, suiting, knitwear, lingerie and accessories, all priced from $30 to $999. An accompanying campaign was photographed by Steven Meisel. For the collection, titled “Re(form),” Galliano deconstructed and reimagined Zara’s “archives” (past collections) through techniques such as physical and digital hacking, shrinking, magnifying, swatching and splicing. For example, an “archival” coat is revamped into a net dress with faux fur trims; a ...