How Eliana Masgalos Climbed the Ranks at H&M to Lead all Womenswear Design – Latest Fashion Trends & Style Tips April 17, 2025 at 06:00PM
📰 How Eliana Masgalos Climbed the Ranks at H&M to Lead all Womenswear Design ✨ Fashion Insights & Trends: Eliana Masgalos Photo: Courtesy of H&M In our long-running series " How I'm Making It ," we talk to people making a living in the fashion and beauty industries about how they broke in and found success. Some people fall into fashion; Eliana Masgalos ran toward it with intention from day one. Born and raised in Portugal, she knew early on that she wasn't just interested in clothes, but also captivated by the process of creating them, from sketch to sample to the final piece on the rack. She's driven by curiosity and a hunger to understand more than just the aesthetics of design. She wanted to know how things worked. Now leading womenswear design at H&M, Masgalos is a driving force behind how one of the world's biggest fashion retailers balances the demand of fast-paced trend cycles with the existential importance of circularity and...