Fashionably Fitfat

📰 Gap and Dôen Are Back for More With 2nd Collaboration ✨ Fashion Insights & Trends: Following the success of their first collaboration in 2024, Gap and Dôen are back for round two. Almost immediately after launching on gap.com last May, nearly every item was sold out, leaving fans of Dôen's summery, easy-breezy bohemian aesthetic eagerly waiting for a restock of the viral partnership. "We were overwhelmed by the excitement and success of our first collection with Gap," said Margaret Kleveland, co-founder and CEO of Dôen, in a press release. "Our second collaboration blends the effortless femininity and timeless style of both brands, while celebrating the incredible community that has shaped Dôen." This latest collection will build upon the best sellers from last year , including floral-print midi dresses, smocked babydoll styles, oversized denim jackets and lacy blouses. Eyelet designs, matching nautical-themed sets, baseball caps and boxer-style shor...

📰 We Already Know the Trending Color of 2027 ✨ Fashion Insights & Trends: As the conversations around Mocha Mousse finally calm down, leading consumer trend forecaster WGSN and its sister company, Coloro, initiate a whole new wave of "Color of the Year" dialogue. No need to panic shop, though. This trending color isn't predicted to kick in until...2027. On Tuesday, WGSN and Coloro announced 2027's Color of the Year: Luminous Blue, a rich hue that Clare Smith, senior color strategist for WGSN, described in a statement as both "mysterious" and "eccentric." "[It has] versatility and a broad appeal that will resonate from occasionwear to active," she added.  Luminous Blue. Photo: Courtesy of WGSN Luminous Blue's forecasted popularity stems from its alignment with interconnectedness (a trending theme going into 2027). Polarities like online and offline, nature and technology and ancient and contemporary continue to drive rele...