Fashionably Fitfat

📰 Prada Reclaims Its Spot as Fashion's Hottest Brand in Q3 2026 {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: After nearly three years, Prada has reclaimed its top position as fashion’s hottest brand on the Lyst Index for Q3 2026 . This past quarter, spanning July through September, Prada skyrocketed by five places to regain the gold after last holding the title in Q4 2023. Experiencing a 55% rise since Q2 (amid a well-received Spring 2027 show), the Italian house’s upward momentum was also reflected in Lyst’s hottest products ranking: Prada’s $1,320 Wish Pouch came in first place thanks to an almost 500% uptick in demand. Photo: Courtesy of Lyst Chanel and Miu Miu joined Prada at the top of the podium, respectively taking the silver and bronze. Gucci came in fourth place, followed by Saint Laurent in fifth. Celine entered the top 10 for the first time on the heels of its Reebok collaboration , whi...

📰 This New, Sephora-Exclusive Fragrance Brand Puts the Perfumer First {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: For Anecdotes by Artists, a new fragrance brand launching exclusively at Sephora on Sept. 14, each scent starts with a story, as its name implies. Rather than leading with transportive notes or celebrity-fronted campaigns, Anecdotes by Artists brings the perfumer’s own memories and emotions to the forefront. For its debut collection of three eaux de parfum, each scent is inspired by a personal anecdote from perfumer Patricia Choux’s life. “When you understand the story behind a fragrance, you smell it differently,” Founder Dana Steinfeld tells Fashionista via email. “Knowing the creator changes the experience from something you wear to something you feel and relate to on a personal level.” Dana Steinfeld Photo: Courtesy of Anecdotes by Artists Steinfeld, a beauty indus...

📰 Emerging Designers Are Gaining Momentum on the Luxury Resale Market {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: The RealReal may have risen to popularity for its big-name designer finds, but emerging designers are quickly rising through its ranks, according to the luxury resale platform’s 2026 Resale Report released on Tuesday. “Resale is a really interesting discovery engine for emerging designers,” Noelle Sciacca, The RealReal’s associate director of fashion merchandising and content strategy, tells Fashionista over email. “Because we can look at search volume, our ‘obsessions’ and supply together, we can see when interest in a brand is beginning to accelerate.” Zankov — New York-based designer Henry Zankov’s namesake knitwear label — is one of the buzziest emerging brands on The RealReal, as the resale platform logged more than 11,000 “...

📰 The New York Knicks Cap Was Fashion's Hottest Product of Q2 2026 {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: It turns out the New York Knicks didn't just win the 2026 NBA championship: The team's fan cap also took the top spot as fashion's hottest product in the new Lyst Index Q2 2026 report, unveiled on Wednesday. Demand for the product skyrocketed 4,276% quarter-on-quarter around the team's history-making title win. (Knicks in five!) Spanning May through June of this year, the Q2 report covers a big moment for sporting events and their deepening connection to fashion, with the NBA Finals, Wimbledon and the FIFA World Cup happening at the same time. In fact, it was the latter that pushed the Adidas x Willy Chavarria Jersey onto this quarter's list of the top 10 hottest products, landing at number nine. Lyst Index...