Fashionably Fitfat

📰 Hermès Birkin Bags Now Renting for $800/Month ✨ Fashion Insights & Trends: There's a new way to procure the extraordinarily exclusive Hermès Birkin bag, without being one of the brand's VIP clients. On Thursday, designer handbag rental platform Vivrelle launched Privée, a new membership tier that expands its borrowing model into the ultra-luxury space. The invite-only tier allows members to borrow items that have historically been reserved for top-spending clients and industry insiders: For $800 per month, subscribers can rent Hermès Birkin, Kelly and Constance bags, as well as rare high jewelry and watches from Van Cleef & Arpels, Bvlgari and Cartier . They can swap out their item every 30 days or extend their rental period. Privée also comes with dining and hospitality perks from ResX and Marriott Bonvoy. "Privée was launched out of our members' desires," Blake Geffen, Vivrelle co-founder and CEO, tells Fashionista over email. "Accessibilit...

📰 This Cute Everyday Bag Will Take You From Prom to Graduation to Festivals and Beyond ✨ Fashion Insights & Trends: Sponsored Story Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making. It's a big season for big events — proms, graduations, music festivals, weddings — that are best accessorized with a chic, elevated mini bag. In times like these, don't overcomplicate your life (or spend your live savings) by trying to pair a different bag with every outfit. Stick with one that works for all of the above. (No one will judge you, we promise.) Of course, not every bag is up for the task. Our recommendation: Coach's nostalgic classic, the Nolita . Its timeless, minimalist silhouette and luxe leather material will always make you feel put-together. And while it's small enough for unencumbered socializing and dancing (or fitting underneath your graduation gown), it's fits a surprising amount including your keys,...

📰 Must Read: Mango and Eckhaus Latta to Collab, Prada Group Delivers Slow Q1 Growth ✨ Fashion Insights & Trends: These are the stories making headlines in fashion on Thursday. Mango and Eckhaus Latta to Collab Mango and Eckhaus Latta are teaming up to create an exclusive capsule collection as part of the Mango Collective concept. The collaboration will bring Eckhaus Latta's experimental and conceptual style to Mango's commercial audience. Eckhaus Latta x Mango will be available to shop starting June 4. {Fashionista Inbox} Prada Group Delivers Slow Q1 Growth Prada Group 's Q1 2026 report revealed modest growth, with net revenue rising 3% to €1.43 billion (approximately $1.67 billion) and net sales up by 1%. The recently acquired Versace contributed to the quarter with a net revenue of €143 million (approximately $167 million). The group's performance comes against a shaky environment, including an ongoing luxury slowdown and geopolitical conflicts. { Prada G...

📰 It's Going to Be a Track Shorts Summer ✨ Fashion Insights & Trends: Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making. As someone who spent exactly one day on the cross country team in middle school and has since done everything in her power to avoid running, I haven't had a huge need for track shorts in my life. That is, until now. The fashion crowd has put forth an idea I can absolutely get behind: wearing the sporty garment for everyday purposes in addition to — or instead of — working out: Running errands! Social engagements! Even (if you work in a relatively chill, non-corporate environment) the office! Athletic shorts are breezy, lightweight, sweat-wicking and comfy. They can also be colorful and delightfully unserious. In other words, they're the perfect summer outfit staple. Or, as Ethan Glenn, founder and creative director of Every Other Thursday, puts it: "No rules in fashion — especially when i...

📰 Roo Haircare: A Textured Hair-Care Brand Founded by a Public Health Scientist ✨ Fashion Insights & Trends: HQ:  Providence, RI Founder:  Mitchelle Abuna Social: Instagram Category: Hair care E-comm: roohaircare.com Price Range:  $25 Hero Products: Moisturizing Shampoo ($25), Hydrating Conditioner ($25) How to get in touch: shop@roohaircare.com Origin Story Roo Haircare was born at the intersection of science and lived experience. After her big chop, founder Mitchelle Abuna spent years cycling through products that never quite delivered, especially when it came to ingredient transparency. As a public health scientist, she was used to understanding what she put in and on her body, but that clarity was missing in textured hair care . She created Roo to bridge that gap: a brand rooted in research, designed with intention and built to simplify the textured hair experience. Each product is formulated with natural, effective ingredients that hydrate and st...

📰 A Fashion Brand's Guide to Weathering Demand Spikes ✨ Fashion Insights & Trends: Anifa Mvuemba's fashion label Hanifa seemed to be on an upward trajectory. It received celebrity endorsement from the likes of Savannah James, Ashley Graham, Quinta Brunson, Megan Thee Stallion, Gabrielle Union and Bella Hadid ; it garnered lots of industry attention, including being named as a finalist in the 2021 CFDA/Vogue Fashion Fund ; and it had a loyal consumer fanbase, as proven by the multiple sold-out drops. Yet in March, Mvuemba announced that she's pausing the brand's production indefinitely. The label became a victim of manufacturing delays, late shipping and disgruntled customers. "Right now, I'm reflecting. I'm protecting what matters to me in this season. And I’m allowing myself to be human in the process. I don’t know exactly what the future of Hanifa looks like at this very moment. And for the first time in 14 years, I’m okay with saying that out lou...

📰 Chanel is the World's Hottest Luxury Brand Right Now ✨ Fashion Insights & Trends: Looks like the internet is just as obsessed with Matthieu Blazy 's Chanel as fashion insiders are. On Wednesday, the Lyst Index crowned the French Maison as the hottest brand in the world on its Q1 2026 report. (As the kids would say, Chanel's the birthday.) This is the first time Chanel, which just held its Cruise 2027 runway show in Biarritz, France on Tuesday, has made the 20 hottest brands list. And it's all thanks to Blazy sparking a Chanel frenzy since he stepped in as the house's creative director a year ago: Lines wrapped around stores when his first designs dropped; multiple celebrities chose the brand for 2026 awards season red carpets; and in-demand actors Pedro Pascal and Jacob Elordi joined the house as ambassadors (alongside model-of-the-moment Bhavitha Mandava). That's not the only big news within Lyst's hottest brands list this quarter: Dior — prop...

📰 Very Breezy Is Hiring An Assistant For Upcoming Shopping Event In New York, NY - May 15 - 17 ✨ Fashion Insights & Trends: Sponsored Story Very Breezy , an NYC-based collection of rare vintage fashion, is seeking an assistant for an upcoming shopping event, May 15-17th. Must be available during the day May 15th, 16th, and 17th, including early in the morning on May 15th. Must be able to commute to Manhattan (FiDi and Chelsea). *potential for future work opportunities to follow This is an opportunity to work one-on-one with a small business owner and obtain first hand experience in multiple aspects of running a small brand. It will also give you invaluable exposure to the inner workings of the vintage fashion world, and you will have the opportunity to explore the event, which showcases the best-of-the-best in the world in the vintage fashion space. *Currently we are hiring for this specific event but, if interested, there will be more opportunities in the future, includin...

📰 Must Read: Edward Enninful to Curate a Fashion Exhibit, A Look at Phoebe Philo's Booming Business ✨ Fashion Insights & Trends: These are the stories making headlines in fashion on Tuesday. Edward Enninful to Curate a Fashion Exhibit Edward Enninful will curate the exhibit, "The 90s : Art and Fashion," an exhibition exploring the art, photography and fashion of the 1990s. The show will take place in Tate Britain and will be open to the public starting this fall. It will feature works from nearly 70 artists, photographers and designers, including Alexander McQueen , Juergen Teller and Hussein Chalayan. { Tate Britain } A Look at Phoebe Philo's Booming Business Phoebe Philo has expanded her retail strategy, including selling on Mytheresa and soon opening a shop-in-shop in the Bloomingdale's NYC flagship. The new retail distribution is reportedly to help increase sales so the brand can open its own standalone store, according to Puck's Lauren Sherm...

📰 Poppy & Peonies: A Go-To Handbag Brand for Moms and Working Women ✨ Fashion Insights & Trends: HQ:  Canada Founder:  Natalie Dusome Social: Instagram Category: Handbags and Accessories E-comm: poppiesandpeonies.com Price Range:  $30- $150 Hero Product: Multitasker ($94), Go-Getter Tote ($94), Sidekick ($67) PR Representation: Agentry PR How to get in touch: michelle@agentrypr.com Origin Story Poppy & Peonies is a Canadian, Métis female-founded accessory brand built on the belief that style and function should go hand in hand. Designed to support busy, modern lives, the brand combines practicality with elevated design to help lighten everyday demands on busy women and moms. The brand was founded in 2015 by Natalie Dusome, a mom and designer inspired to create solutions that seamlessly transition from work to motherhood. Growing up in small-town Ontario, Dusome always dreamed of becoming a fashion designer. After formal training and experie...

📰 Summer 2026 Fashion Education Programs to Apply to Now ✨ Fashion Insights & Trends: Regardless of your chosen focus in the fashion field, jumpstarting your academic journey will not only boost your resume, but it will also prepare you for your future career. For high schoolers looking to get a head start, many universities offer fashion-focused summer programs that double as college credit. For example, ASU FIDM builds up foundational fashion skills, LIM College exposes students to a hands-on design studio and Parsons delves into the business of styling. Plus, many schools offer courses tailored toward other fashion-related disciplines: Marist University explores fashion merchandising, Vogue College of Fashion dives into fashion media and Maine College of Art & Design offers a course on jewelry design. Ahead, we've rounded up a list of 2026 pre-college summer programs, courses and even camps spanning multiple fashion industry fields currently accepting applicati...

📰 Must Read: Maria Grazia Chiuri's Debut Fendi Couture Show Will Be in Rome, Ganni CEO Steps Down ✨ Fashion Insights & Trends: These are the stories making headlines in fashion on Monday. Maria Grazia Chiuri's Debut Fendi Couture Show will be in Rome Maria Grazia Chiuri is staging her debut Fendi haute couture (Fall 2026) show in Rome, scheduled for July 9. The exact location for the presentation has yet to be announced. This marks the third time Fendi will present its couture show in Rome. { WWD /paywalled} Ganni CEO steps down Ganni CEO Laura du Rusquec has exited the company after two years in the position. She is leaving to pursue other opportunities, a spokesperson told Vogue Business. Retail exec and former Tom Dixon CEO Hans Hoegstedt has stepped in as interim CEO, effective immediately. { Vogue Business /paywalled} Vinted Valued at $9.4 Billion Online retailer Vinted is now valued at €8 billion (approximately $9.4 billion) following a secondary share s...

📰 LVMH Prize for Young Fashion Designers Announces Finalists ✨ Fashion Insights & Trends: Looks like luxury fashion houses already have a pool of talent to pull from for the next generation of creative directors. On Friday, the  LVMH  Prize announced the nine finalists for its 2026 competition, narrowed down from its list of  20 semifinalists (out of more than 2,400 applicants).  This year's finalists are: Colleen Allen (United States), Gabriel Figueiredo of De Pino (France), Galib Gassanoff of Institution (Georgia), Julie Kegels (Belgium), Zane Li of Lii (China), Petra Fagerström (Sweden), Harry Pontefract of Ponte (United Kingdom), Daniel del Valle Fernandez of The Vxlley (Spain) and Anil Padia of Yoshita 1967 (Kenya). On Sept. 4, they'll present their collections to the Prize Jury at the Foundation Louis Vuitton in Paris. Sitting on the jury are top names in the industry, including Jonathan Anderson , Sarah Burton , Maria Grazia Chiuri , Nicolas Ghesqu...