Fashionably Fitfat

📰 Must Read: A.P.C. Appoints New Artistic Director, Gap Co-Founder Dies at 94 {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: These are the stories making headlines in fashion on Wednesday. A.P.C. Appoints New Aristic Director A.P.C. has appointed Ludivine Poiblanc as Artistic Director. She'll help "shape the brand's image and visual universe," per the press release. Poiblanc will present her debut collection in a presentation format on May 20, followed by a runway on June 15. The French stylist 's resume includes contributions to major publications such as  Vanity Fair and Vogue , as well as consulting for fashion houses on product development and visual identity. {Fashionista inbox} Gap Co-Founder Dies at 94 On Monday, Gap co-founder Doris Fisher died at 94. She founded the company with her husband, Donald, in 1969. She is survived by her three sons — Robert, William and John. { Gap Inc. } Zenday...

📰 Gem: An Australian Body-Care Brand Turning Deodorant Into Self Care {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: HQ:  Australia Founder:  Georgia Geminder Social: Instagram Category: Body Care E-comm: gem-products.us Price Range:  $7-$10 Hero Products: Antiperspirant Stick ($8), Antiperspirant Dry-Spray ($8) Stockist: Walmart PR Representation: Infinity Creative Agency How to get in touch: hello@gem-products.co Origin Story It all started when Gem's founder, Georgia Geminder, saw just how powerful routines can be in shaping your mindset and setting you up for success. This led to Gem, a range of elevated daily essentials that take you from bathroom to beyond. Combining delicious fragrances, with high-performing formulas, Gem's range of antiperspirants aim to take you from a mundane chore, to a self care ritual you'll adore. 📌 Love fashion? Follow us for daily updates on our fashion blog ! 🌟 ...

📰 In-Person Brand Events Are So Back, According to New Report {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: It may seem fitting for fashion and beauty brands to dive further into social media to capture digitally savvy consumers, but much to Meta's dismay, the online generation actually yearns for in-person connection — and brands are getting smart about leveraging that fact. In partnership with global brand experience agency Focus, Launchmetrics released its latest report titled " The Event Renaissance ," detailing the growing power of in-person activations in an increasingly digital media landscape. Since 2019, brand events in the fashion, lifestyle and beauty spaces have increased by 54% globally and attendance has surged by 65%. We're talking after parties, trade shows, store openings, fashion shows, re-sees, collection launches, VIP dinners, press days and more. Brands are going all-in on physica...