Fashionably Fitfat

📰 Inside Oner Active’s ‘Ambitious’ First Move Into Physical Retail {% if EntryImageUrl and EntryImageUrl != "" %} {% endif %} ✨ Fashion Insights & Trends: What brand founder is gutsy enough to sign a 10-year lease for their debut flagship? In New York City’s SoHo neighborhood, no less? Oner Active’s Krissy Cela — that’s who. “Signing a 10-year contract on a nearly 5,000-square-foot space for your first retail store is a very brave move,” the Miami-based entrepreneur told Fashionista at a preview of the space. “Some might say it’s stupid, but I like to say ‘brave and ambitious.’ I think it makes women believe that Oner is a brand that they are going to have for life.” Krissy Cela. Photo: Courtesy of Oner Active While the investment might be risky, Cela was intentional and thorough in bringing the store to life. For one, the store is exceptionally well-located at 0 Bond Street, right next to...